WKOW-TV Lets Reality TV Dominate Local News Broadcast Over Donald Driver
If there was any news value to the fact Donald Driver was the champion of ”Dancing With the Stars” if surely was lost after the first two minutes of the local report on the late news.
Problem was the ‘news’ about Driver lasted so it was not until 14 minutes into the late broadcast on WKOW-TV that any other news story was reported. While it is apparent Amber Noggle was utterly fascinated with the story, the fact remains it all revolved around reality television.
Repeatedly, Noggle has proven that local news can be even further dumbed-down. From the start of her time in Madison I have not been pleased with the ‘style’ of news broadcasting she has brought to this city. One can only hope FAUX News is looking for another blond anchor.
There is a time and space for such stories as Driver’s in both newspapers and television news. But to claim the first half of a local news broadcast for a football player who found his feet can move to music is really absurd. Donald Driver did not find a cure for cancer, or locate a new planet, or track down a missing child. He danced on national television and had enough PR acumen to assist in his winning a reality TV show.
But that is enough to make news—and many mintues of it—for WKOW.
The fact that anyone could have watched the reality show on ABC, and had their fix of Driver for the night should have been enough for WKOW. To then pretend that nothing else happened in local news other than Driver’s performance was a joke. It was not a night of credibility for a station that likes to demonstrate its journalistic standards.
I’m getting to understand what people mean when they say they do not even turn on local news anymore.