This IS What The 2012 Presidential Debates Should Be About


Hat Tip To Douglas for link to this story.

But first I need to offer an opinion.

It is true that often CP gets caught up in the political horse race that takes place every four years when those with Potomac Fever announce their intentions.  But the truth is I also love policy and thinking about ideas.  It is with that in mind I offer a column sent to me in an email this weekend.  There is no editing of the content as I think this merits full consideration.

We are still very much in the midst of a world-wide economic down-turn. In America  a presidential election is well underway, and therefore we are mired in the sand traps of another political season. Sadly, this is where most of our electoral politics stays, and we wonder why so little ever changes once the elections are over! No candidate is ever allowed enough time to explore the truly big issues of the day in a format where many voters will hear and read about them from coast to coast. Instead we get stuck on the ramble mode about who will be first to eliminate the Department of Education.

So having said that, and in line with the article below, I want to first of all urge  my readers to pick up a copy of the book, “The World Is Flat” by Thomas L. Friedman. It fits in nicely with this article and makes for lots of pondering about not only how we got to this point in the world, but where we should now be setting our sights. The book was written in 2006 (the updated version) and so was ahead of the current crises we read about every day. Yet, the book is most timely.

In short I offer one paragraph to sum up what one can expect to find if you care to read the book. If we had a national book club this is the one that everyone should read, and then let each news network devote a week of  coverage and reports about these matters. Make the candidates respond. Lets get serious about the issues, and make the candidates who want to lead this nation get serious about the matters we expect them to know and care about.

History of the world twenty years from now, and they come to the chapter “Y2K to March 2004,” what will they say was the most crucial development? The attacks on the World Trade Center on 9/11 and the Iraq war? Or the convergence of technology and events that allowed India, China, and so many other countries to become part of the global supply chain for services and manufacturing, creating an explosion of wealth in the middle classes of the world’s two biggest nations, giving them a huge new stake in the success of globalization? And with this “flattening” of the globe, which requires us to run faster in order to stay in place, has the world gotten too small and too fast for human beings and their political systems to adjust in a stable manner?

Now to the link and article that should be a starting point for the candidates who want to be considered presidential timber in 2012.

The forever recession (and the coming revolution)

 There are actually two recessions:

The first is the cyclical one, the one that inevitably comes and then inevitably goes. There’s plenty of evidence that intervention can shorten it, and also indications that overdoing a response to it is a waste or even harmful.

The other recession, though, the one with the loss of “good factory jobs” and systemic unemployment–I fear that this recession is here forever.

Why do we believe that jobs where we are paid really good money to do work that can be systemized, written in a manual and/or exported are going to come back ever? The internet has squeezed inefficiencies out of many systems, and the ability to move work around, coordinate activity and digitize data all combine to eliminate a wide swath of the jobs the industrial age created.

There’s a race to the bottom, one where communities fight to suspend labor and environmental rules in order to become the world’s cheapest supplier. The problem with the race to the bottom is that you might win…

Factories were at the center of the industrial age. Buildings where workers came together to efficiently craft cars, pottery, insurance policies and organ transplants–these are job-centric activities, places where local inefficiences are trumped by the gains from mass production and interchangeable parts. If local labor costs the industrialist more, he has to pay it, because what choice does he have?

No longer. If it can be systemized, it will be. If the pressured middleman can find a cheaper source, she will. If the unaffiliated consumer can save a nickel by clicking over here or over there, then that’s what’s going to happen.

It was the inefficiency caused by geography that permitted local workers to earn a better wage, and it was the inefficiency of imperfect communication that allowed companies to charge higher prices.

The industrial age, the one that started with the industrial revolution, is fading away. It is no longer the growth engine of the economy and it seems absurd to imagine that great pay for replaceable work is on the horizon.

This represents a significant discontinuity, a life-changing disappointment for hard-working people who are hoping for stability but are unlikely to get it. It’s a recession, the recession of a hundred years of the growth of the industrial complex.

I’m not a pessimist, though, because the new revolution, the revolution of connection, creates all sorts of new productivity and new opportunities. Not for repetitive factory work, though, not for the sort of thing ADP measures. Most of the wealth created by this revolution doesn’t look like a job, not a full time one anyway.

When everyone has a laptop and connection to the world, then everyone owns a factory. Instead of coming together physically, we have the ability to come together virtually, to earn attention, to connect labor and resources, to deliver value.

Stressful? Of course it is. No one is trained in how to do this, in how to initiate, to visualize, to solve interesting problems and then deliver. Some see the new work as a hodgepodge of little projects, a pale imitation of a ‘real’ job. Others realize that this is a platform for a kind of art, a far more level playing field in which owning a factory isn’t a birthright for a tiny minority but something that hundreds of millions of people have the chance to do.

Gears are going to be shifted regardless. In one direction is lowered expectations and plenty of burger flipping. In the other is a race to the top, in which individuals who are awaiting instructions begin to give them instead.

The future feels a lot more like marketing–it’s impromptu, it’s based on innovation and inspiration, and it involves connections between and among people–and a lot less like factory work, in which you do what you did yesterday, but faster and cheaper.

This means we may need to change our expecations, change our training and change how we engage with the future. Still, it’s better than fighting for a status quo that is no longer. The good news is clear: every forever recession is followed by a lifetime of growth from the next thing…

Job creation is a false idol. The future is about gigs and assets and art and an ever-shifting series of partnerships and projects. It will change the fabric of our society along the way. No one is demanding that we like the change, but the sooner we see it and set out to become an irreplaceable linchpin, the faster the pain will fade, as we get down to the work that needs to be (and now can be) done.

This revolution is at least as big as the last one, and the last one changed everything.

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