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140 Advertisers Pull Away From Rush Limbaugh, Mike Huckabee Becomes Competition

March 13, 2012

Just read and smile at the justice of it all.

The distributor of Rush Limbaugh’s radio show has told its radio station affiliates that they are suspending national advertising for two weeks, Radio Info reports. And Think Progress notes more than 140 advertisers have now pulled their ads from Limbaugh’s show.

But David Frum points out that Limbaugh will face “a more-serious challenge” on April 2: “That’s when the new Mike Huckabee show launches on 100 stations in Limbaugh’s very own noon-to-3 time slot. Huckabee’s competition threatens Limbaugh not only because Huckabee has already proven himself an attractive and popular TV broadcaster, but also because Huckabee is arriving on the scene at a time when Limbaugh’s business model is crashing around him.”

  1. dante permalink
    March 13, 2012 12:29 PM

    Just like the other boycotts against Beck, O’Rielly and others eventually advertisers return when the left losses interest and those that don’t get replaced by others. Businesses know a good thins when they see it and the Rush Limbaugh show brings them an audience that spends money, something progressive radio can only dream of.

  2. March 13, 2012 11:52 AM

    huckabee isn’t any better then rush. he is still a right wing nut job

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