American sports proudly made headlines and history this week when they took a stand against police brutality. There is a real need to reach out to a certain demographic–we know the type as they exist in most families and perhaps even among our Facebook friends–and help educate them about police shootings.
With sports being such a powerful social force it will continue to be the case pushing forward. LeBron James is making himself far more endearing to people as a spokes-person for change than he ever could’ve imagined. So when sports can take up the message about racism we know a certain type of person is more likely to hear it.
That is why this week in sports mattered.